Finding An Engaging Blog Topic

Finding An Engaging Blog Topic

Blogging can be fun, but often the hardest part is knowing where to start or possibly what to start with when writing a post. Finding a topic that is both new and interesting can be hard and stressful. Creativity doesn’t always strike in sync with deadlines. Since...
Benefits of Blogging

Benefits of Blogging

It seems every business these days has a blog on their company website. Even your local dentist is featuring a blog on his website with weekly tips and how to’s. The fact of the matter is that blogging has lots of benefits for businesses and content marketing such as...
Purpose of Mass Media

Purpose of Mass Media

Mass media is such a part of our everyday lives that much like air we easily forget about it. Yet, in the present day, mass media surrounds us everywhere we go, and researchers have gone as far as to determine that we spend thirty percent of our waking hours engaged...
Where is Advertising going in 2017?

Where is Advertising going in 2017?

Happy New Year! With a new year, there comes new and exciting projects for clients, fresh and fun ideas, and new advertising trends. While the entire advertising industry will get a facelift in 2017, there is one area in specific that is going to grow like crazy and...
Three Channels of Marketing

Three Channels of Marketing

Is your advertising campaign really reaching the audience you want in the way you want? That is an important questions to think about. The problem is how do we answer it. In marketing, there are a number of different ways to reach your consumer, but all of these...
Finding the Right Price

Finding the Right Price

One of the hardest challenges that businesses face is determining the right price for a product or service. It is not as simple as determining your costs and adding a percentage markup. Actually in total, there are at least five other factors than costs that affect...